Brand protection for stores

Find the knockoffs before your customers do

Knockoff searches the open web every day for your stolen product photos, copycat storefronts and new trademark filings that copy your brand name. When a copy turns up on a Shopify store, eBay, Walmart or Temu, it builds the case with archived proof and files the takedown as your authorized agent. You sign a Letter of Authorization once.

Five minutes to set up. Your first scan starts the moment you subscribe.

Detections

Last scan 09:41 UTC

Walnut desk organizer

Found on eBay

Flagged

Canvas weekender bag

Found on Walmart

Candidate

Your listing

Walnut desk organizer

$68.00

Found on eBay

Walnut desk organizer

$8.99

Exact photo match, confirmed in the listing's own gallery

2026-08-14 09:41 UTC

We search the open web

  • Your product photos, on any website
  • Copycat stores, on any domain
  • New domains, as they're registered
  • Trademark filings at the USPTO

And take copies down on

Registrars and hosts For sites posing as your store

How it works

From install to takedown in four steps.

[01]

Connect your store

Install takes five minutes. Your catalog syncs and every product photo is covered from that moment.

[02]

We watch for copies

Reverse image search across Shopify stores, eBay, Walmart and Temu. Every match you see is backed by your own photo.

[03]

We confirm it

Every match arrives with evidence: archived page, timestamp, side by side. A match counts only when your own photo is in the seller's gallery.

[04]

We file it

We file the takedown as your authorized agent, then chase the reply.

Fully managed

You sign once, we file

Knockoff prepares the exact takedown, signs it, and files it as your authorized agent. You sign a Letter of Authorization once, and you can revoke it any time.

Weak cases are never filed in your name.

See the plan

Stolen photos are just the start.

Knockoff watches three places for your brand. Here is where brands get copied online.

Stolen listings

Your product photos, resold by strangers. Found by exact image match and confirmed in the listing's own gallery.

Your listing

Walnut desk organizer$68.00

Found on eBay

Flagged

Walnut desk organizer$8.99

Exact photo match, confirmed in the listing's own gallery

Copycat storefronts

Stores built to pass for yours, caught the day they go live, before your customers find them. When a site poses as your store, Knockoff reports it to the registrar and the web host.

walnut-organizer-shop.com

Walnut Organizer Shop

Your photos, their checkout

Certificate issued 2 hours ago, no customers yet

Trademark watch

New USPTO applications confusingly similar to your marks, flagged when they are published, not years later.

US serial 98/412,556

Word mark

Walnut Works Co.

Filed for: desk organizers, wood goods

Similar to your mark Published for opposition today

Every case is built to hold up.

Marketplaces act on complete, accurate claims. Knockoff prepares every takedown to that standard. See what a DMCA takedown service should hand you.

Your catalog and your evidence stay yours. Read how we handle your data.

A complete evidence package.
Every case includes the exact notice, screenshots of the infringing listing, and proof of your original work.
Confirmed matches only.
A match is confirmed only when your photo appears in the seller's own listing gallery. Weak cases never reach a marketplace in your name.
Weak cases never go out.
A match counts only when your own photo appears in the seller's listing gallery, and the automated checks can only remove a match, never add one.
Legitimate resellers are protected.
If a seller is genuinely reselling your goods, the case is stopped.

Pricing

One plan. No quotes, no contracts

Enterprise brand protection is sold on a demo call and an annual contract. Knockoff is a signup form and $799 a month.

New to the category? Here is what brand protection software actually does and what it should cost.

Fully managed

$799/mo

We find copies of your products on Shopify stores, eBay, Walmart and Temu, and file the takedowns for you under one Letter of Authorization.

A match counts only when your photo appears in the seller's own listing gallery.

Products monitored
Unlimited
Rescans
Daily

Every month includes

  • Filed as your authorized agent on covered platforms under one Letter of Authorization
  • Your whole catalog, checked every day
  • New listings using your photos on eBay, Walmart and Temu
  • Copycat storefronts found through your photos, your logo, and names that resemble your brand
  • The other stores run by the same operator
  • Sites posing as your store, reported to the registrar and the web host
  • Every new US trademark application checked against your brand
  • Evidence packs with archived proof for confirmed matches
  • Removed listings watched for 90 days, and filed again if they come back
Get started

Billed monthly. Your first scan starts the moment you subscribe.

Questions

Do I need a registered trademark? +

No. Your product photos are protected by copyright the moment you take them, and copyright claims work on every marketplace. A US trademark registration sharpens your trademark watch and strengthens filings, but it is not required. If the copy lives on a Shopify store, see how a Shopify DMCA takedown works.

Who files the takedown? +

Knockoff files for you. You sign a Letter of Authorization once, and Knockoff writes and files each notice as your authorized agent. You can revoke the authorization at any time.

What does the fully managed plan cover? +

Knockoff finds copies of your products on Shopify stores, eBay, Walmart and Temu, prepares the exact takedown, signs it, and files it for you as your authorized agent. You sign one Letter of Authorization, and you can revoke it any time.

Can this get my marketplace accounts in trouble? +

No. A match counts only when your own photo appears in the seller's listing gallery, and we don't file weak claims. Your filing history is yours alone, and we treat it that way.

Which platforms do you cover? +

Shopify stores, eBay, Walmart and Temu, including whole copycat Shopify storefronts. When a site poses as your store, Knockoff reports it to the registrar and the web host.

What counts as a takedown? +

One infringing listing or storefront that Knockoff acts against. There is no monthly cap. Knockoff files each takedown as your authorized agent.

What if the copycat re-shot the photos? +

Design clone detection recognizes the product itself, not the photo file, so re-shot, re-lit and AI-generated copies still get caught.

Is this only for Shopify? +

Today, yes. Connect your Shopify store and your catalog syncs automatically. More platforms are coming.

Reading

Guides for store owners

How the takedown process works, what it costs, and what to file first.

CounterFind review: what its pricing tells a small brand

CounterFind posts four plans and no prices. What each plan meters, which takedowns are an add-on, who files, and who qualifies for its lawsuit program.

Etsy deactivated your listing and you are the maker

An Etsy listing comes down two ways, on somebody else's report or on Etsy's own automated flag. How to tell which one hit you, which one has a counter notice, and what gets the listing back.

Best brand protection apps and services for Shopify stores

Most Shopify stores already publish every product photo at full size. The apps and services that watch for copies and file the takedown, compared.

Instagram impersonation and counterfeit report forms for brands

Instagram's impersonation form asks for a photo of a person holding their ID, which a company cannot supply. Which of the trademark, copyright and counterfeit forms fits what the fake account did, what each asks for, and what filing one tells the account holder about you.

The best brand protection companies in 2026

Nine companies priced on the same job: one Shopify brand's photos copied onto other stores, eBay, Walmart and Temu. What each bills by, and the contract you sign.

Best fake website takedown services for online stores

Who can take a fake store down, and which services send the takedown to the right place.

How to report a website to Cloudflare

For a brand whose copied site sits behind Cloudflare: which report type to pick, the boxes that get a report bounced, and the second notice to send the host Cloudflare names.

How to report counterfeit products on Amazon

Which of Amazon's channels removes a counterfeit, what each claim type requires, what a brand without a registered trademark can still do, and what actually happens after you file.

Can you get copies taken down without a trademark?

Which report forms on Shopify, eBay, Walmart, Temu, Amazon and Etsy take a claim from a brand with no registered trademark, and what to check before you file.

Best DMCA takedown services for ecommerce brands

Eight takedown services compared on what a store owner needs to know: who finds the copies, who sends the notice, where it files and the published price.

How to find out if someone is using your product photos

Which Google Lens list to read, what TinEye and Bing find, where copies hide on a store or marketplace listing, what Pixsy and other monitoring services cover, and what to save before you report a copy.

Red Points review: pricing, the lawsuit and the redpoints.legal emails

What Red Points' own checkout charges, from the $938 a month base plan to the per-trademark and per-marketplace add-ons, what the same platforms would cost a Shopify store, how the Unlimited Cellular case ended, and why redpoints.legal emails aren't Red Points.

See it working before you sign up

A sample brand with detections, evidence, and takedown outcomes. Click around the whole account.

Open the live demo
Knockoff

Find out who's copying your products

Connect your store and see your first scan today.

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