Brand protection for stores
Find the knockoffs before your customers do
Knockoff finds stolen listings, copycat storefronts and trademark filings that copy your brand name across Amazon, Temu, eBay, Etsy, AliExpress, Facebook, Instagram and the open web. It builds the complete case with archived proof. You approve each one, and we file it as your authorized agent on covered platforms.
Five minutes to set up. Your first scan starts the moment you subscribe.
Detections
Last scan 09:41 UTC
Walnut desk organizer
Found on Temu
Canvas weekender bag
Found on AliExpress
Your listing
Walnut desk organizer
$68.00
Found on Temu
Walnut desk organizer
$8.99
Exact photo match, confirmed in the listing's own gallery
2026-08-14 09:41 UTC
Watched surfaces
How it works
From install to takedown in four steps.
[01]
Connect your store
Install takes five minutes. Your catalog syncs and every product photo is covered from that moment.
[02]
We watch everything
Reverse image search across every marketplace where knockoffs sell. Every match you see is backed by your own photo.
[03]
You decide
Every match arrives with evidence: archived page, timestamp, side by side. Your only clicks are decisions.
[04]
We file it
You approve the case and we file the takedown as your authorized agent on covered platforms, then chase the reply.
Fully managed
You approve, we file
Knockoff prepares the exact takedown for you to approve, reviews the approved package, and then signs and files it as your authorized agent on covered platforms. You sign a Letter of Authorization once, and you can revoke it any time.
Nothing is sent without your approval and a final Knockoff review.
See the planStolen photos are just the start.
Four surfaces get watched, and here is where your brand gets copied online.
Stolen listings
Your product photos, resold by strangers. Found by exact image match and confirmed in the listing's own gallery.
Your listing
Walnut desk organizer$68.00
Found on Temu
Walnut desk organizer$8.99
Exact photo match, confirmed in the listing's own gallery
Copycat storefronts
Stores built to pass for yours, caught the day they go live, before your customers find them.
Walnut Organizer Shop
Your photos, their checkout
Certificate issued 2 hours ago, no customers yet
Trademark watch
New USPTO applications confusingly similar to your marks, flagged when they are published, not years later.
US serial 98/412,556
Word mark
Walnut Works Co.
Filed for: desk organizers, wood goods
Similar to your mark Published for opposition today
Fake accounts
Accounts on Instagram, TikTok and Facebook trading on your name, checked every week and handed to you with the evidence.
Walnut Works Co.
@walnutworks.official
Bio links to walnut-organizer-shop.com
Not your account Found on this week's check
Every case is built to hold up.
Marketplaces act on complete, accurate claims. Knockoff prepares every takedown to that standard. See what a DMCA takedown service should hand you.
Your catalog and your evidence stay yours. Read how we handle your data.
- A complete evidence package.
- Every case includes the exact notice, screenshots of the infringing listing, and proof of your original work.
- Confirmed matches only.
- A match is confirmed only when your photo appears in the seller's own listing gallery. Weak cases never reach a marketplace in your name.
- Two people read every notice.
- You approve each case, then a Knockoff reviewer checks the exact notice before it goes out. Both steps are human, every time.
- Legitimate resellers are protected.
- If a seller is genuinely reselling your goods, the case is stopped.
Pricing
One plan. No quotes, no contracts
Enterprise brand protection is sold on a demo call and an annual contract. Knockoff is a signup form and $799 a month.
New to the category? Here is what brand protection software actually does and what it should cost.
Fully managed
$799/mo
Hand it over. You approve each case and we file the takedowns for you on covered platforms.
A Knockoff reviewer reads the exact notice before it is sent, every time.
- Products monitored
- Unlimited
- Rescans
- Daily
Every month includes
- Filed as your authorized agent on covered platforms after you approve each case
- Your whole catalog, checked every day
- New listings using your photos, on every marketplace we cover
- Copycat storefronts found through your photos, your logo, and names that resemble your brand
- The other stores run by the same operator
- Accounts pretending to be your brand on Instagram, TikTok and Facebook, checked every week
- Every new US trademark application checked against your brand
- Evidence packs with archived proof for confirmed matches
- Removed listings watched for 30 days, with the follow-up notice ready
Billed monthly. Your first scan starts the moment you subscribe.
Questions
Do I need a registered trademark? +
No. Your product photos are protected by copyright the moment you take them, and copyright claims work on every marketplace. A US trademark registration sharpens your trademark watch and strengthens filings, but it is not required. If the copy lives on a Shopify store, see how a Shopify DMCA takedown works.
Will Knockoff file takedowns without asking me? +
No. Knockoff prepares the exact notice for you to approve, a reviewer checks the approved package, and Knockoff files it as your authorized agent on covered platforms under a Letter of Authorization you sign once. No approval, no notice.
What does the fully managed plan cover? +
Knockoff prepares the exact takedown for you to approve, reviews the approved package, and then signs and files it for you as your authorized agent on covered platforms. You sign one Letter of Authorization, and you can revoke it any time. Some platforms only accept notices from the rights holder, so those stay with you.
Can this get my marketplace accounts in trouble? +
No. Every filing is approved by you and checked by a real person before it goes out, and we don't file weak claims. Your filing history is yours alone, and we treat it that way.
Which platforms do you cover? +
Amazon, eBay, Walmart, Temu, Etsy, AliExpress, Alibaba, DHgate, Shein, Facebook and Instagram, plus copycat Shopify storefronts across the open web. Knockoff also watches Instagram, TikTok and Facebook for accounts pretending to be your brand.
What counts as a takedown? +
A prepared, reviewed enforcement package for one infringing listing or storefront. There is no monthly cap, and Knockoff files your approved cases as your authorized agent on covered platforms.
What if the copycat re-shot the photos? +
Design clone detection recognizes the product itself, not the photo file, so re-shot, re-lit and AI-generated copies still get caught.
Is this only for Shopify? +
Today, yes. Connect your Shopify store and your catalog syncs automatically. More platforms are coming.
Reading
Guides for store owners
How the takedown process works, what it costs, and what to file first.
SHEIN or Temu copied your product: where the report goes and what it gets you
Where a report about a copied product goes on SHEIN and on Temu, what proof each form takes, and why neither one asks for a registration.
When your IP report goes nowhere: what to do next
What each dead end after an Etsy, Instagram, Amazon or Shopify report means, and the next step for each.
Copyright cease and desist letter for stolen product photos: template and when it is the wrong tool
A free letter template that tells a copier to take your product photographs down by a date, and says what happens if they do not. It also says when to send something else: across 904 confirmed listings, every single copy sat on a site that runs its own copyright complaint form.
Instagram impersonation: which report actually removes a fake account copying your brand
Instagram's impersonation form asks for a photo of a person holding their ID, which a company cannot supply. Which of the trademark, copyright and counterfeit forms fits what the fake account did, what each asks for, and what filing one tells the account holder about you.
The impact of counterfeit products on brands: what the numbers actually say
Most of the statistics quoted on this subject trace back to one 2016 forecast or to nothing at all. We traced the ten that keep circulating, kept the ones with a method behind them, and read each one at the level of a single brand.
What is brand protection? A definition for store owners
The term defined for a merchant, not an enterprise: the assets it covers, the threats it answers, the statistics worth trusting and the fake ones, what the free routes do, and when paying makes sense.
DMCA takedown notice template
The exact letter to send when another seller uses your product photos: a copy-paste template, what each field is legally doing, a filled-in example, and where to send it.
How to report a Shopify store that copied your products
Shopify has three report routes and no button for a copied store. Which form fits stolen photos, a copied name or a copied product look, what the copyright report asks for field by field, what Shopify does next, and the clock a counter notice starts.
How long does it take to get a trademark
Half of the 2022 US applications that registered took more than 16 months, and 8% of that filing year was still waiting. An office action accounts for five and a half of those months, and three of the eight stages run on clocks you control.
Trademark attorney cost: what you pay and what it buys
Eleven published prices for the same one-class filing, the USPTO fee held separate, what the registration and publication rates say the money changes, and the five conditions under which filing it yourself is the right call.
Likelihood of confusion: the test, the factors and the odds
56.3% of the 429,192 US trademark applications filed in 2017 drew an office action, and 20.8% died because nobody answered one. The du Pont, Polaroid, Sleekcraft and Lapp factors, and what to do once you know the answer.
Amazon Transparency: what it costs and when it is worth it
Amazon charges $0.05 a code and nothing to enroll. The label and the hand that puts it on every unit cost more than the code. The all-in bill at 1,000 to 200,000 units a year, in two lanes, and the cases where enrolling is the wrong move.
All 17 free tools, including the Work for hire agreement generator
See it working before you sign up
A sample brand with detections, evidence, and takedown outcomes. Click around the whole account.
